Visiby and Peec AI are dedicated platforms built for AI visibility tracking and Generative Engine Optimization (GEO). Both track how often conversational engines like ChatGPT, Perplexity, and Google AI Overviews cite your brand, and both provide brand mention analytics.
The key distinction lies in the workflow and pricing structure. Peec AI operates primarily as a brand monitoring dashboard with deep multi-language support, while Visiby functions as a closed-loop platform that traces citation gaps down to the exact paragraph and delivers finished content to fix them.
This comparison breaks down both platforms using real metrics from our 172-prompt benchmark, evaluates their feature sets and total cost of ownership, and helps you decide which fits your workflow. Run your free baseline report to measure your citation rates across core engines in under a minute without a credit card.
What Visiby does: measure, then fix
Most analytics dashboards in the AI search category stop at reporting a score. Visiby is built around the principle that tracking data is only useful if it directly triggers a fix. Every weekly run samples ChatGPT, Perplexity, and Google AI Overviews, reporting each engine independently and tracing every citation down to the specific page and passage quoted.
The Action Plan tab, included on every plan, automatically ranks citation gaps by business impact so content teams know exactly which prompt to address first. On the Pro plan, the Brand Entity tab reveals how language models define your brand, while Competitor Intelligence tracks which competitors hold target answer slots.
Visiby then produces finished content. Instead of generic templates, it writes structured content briefs and publication-ready articles modeled directly on winning competitor citation patterns. You publish the content, and Visiby re-measures the citation outcome on the next run.
The data and benchmarks on this page are compiled by Raunaq Arora, the senior software and AI engineer leading Visiby's tracking systems at FNA Technology.
Where Peec AI fits
Peec AI is an established player in the AI search monitoring space, particularly popular among European brands and global marketing agencies. It provides an intuitive user interface for monitoring brand sentiment, share of voice, and prompt rankings across generative engines.
Peec AI's standout capability is its international reach, offering tracking across more than 115 languages. It also provides granular sentiment classification, categorizing mentions as positive, neutral, or negative.
If your team is managing a global enterprise brand across multilingual markets and already maintains an in-house content team that only requires raw tracking data, Peec AI is a solid choice.
Pricing, side by side
Peec AI uses a tiered European pricing model starting at €89/month (approximately $96/month). However, tracking additional search engines or expanding prompt packages often requires purchasing separate add-on modules. Visiby uses transparent, flat-rate pricing with no per-model prompt metering or hidden add-on fees, including the Action Plan and content deliverables on every tier.
| Dimension |  | |
|---|---|---|
| Entry tier | ~€89/mo (€1,000+/yr): ~100 prompts on base models | $99/mo Starter: 50 prompts, 3 engines (ChatGPT, AIO, Perplexity), weekly refresh, Action Plan, finished content |
| Mid tier | ~€199/mo to €349/mo for higher prompt volumes | $249/mo Pro: 150 prompts, daily refresh, Brand Entity, Competitor Intelligence, Sentiment |
| Enterprise tier | Custom pricing for multi-brand and agency setups | Custom Enterprise: 500+ prompts, custom engines, white-label, API, SSO |
| Engine add-ons | Additional models or specialized regional engines require extra paid add-ons | Flat rate: core engine coverage is built-in with zero per-engine fee multipliers |
| Content generation | Monitoring only; content creation is handled externally | Closed loop: detects citation gaps and writes finished deliverables to win them |
| Free access | Demo and trial access upon inquiry | Instant free report inside the live product, no card required |
Two key takeaways from this pricing breakdown:
First, Peec AI's base plan appears comparable on entry price, but add-on modules for extra engines and higher sampling frequencies quickly increase total monthly software spend.
Second, Visiby provides an all-in-one package. There are no surprise fees for engine coverage, and every subscription includes actionable deliverables to close detected citation gaps.
The scored comparison
This evaluation compares both platforms across critical capabilities in Generative Engine Optimization:
| Capability | | |
|---|---|---|
| Core purpose | AI brand tracking and sentiment monitoring | Closed-loop AI citation tracking and gap remediation |
| Supported engines | Core engines on base tiers; specialized engines require add-ons | ChatGPT, Google AI Overviews, and Perplexity on all plans |
| Multilingual breadth | 115+ languages supported globally | Primary focus on major commercial languages |
| Citation granularity | Reports engine-level mentions and sentiment tags | Traces citations to the exact page, URL, and quoted paragraph |
| Actionable output | Dashboards and sentiment trend charts | Ranked Action Plan with finished content deliverables |
| Crawler telemetry | Focuses on query search results | Audits robots.txt and tracks GPTBot, ClaudeBot, PerplexityBot, and Google-Extended |
| Free evaluation | Demo-based onboarding | Immediate free report in the self-serve app without a credit card |
What our benchmark proves
Tracking AI search visibility per engine is essential because conversational engines pull data from disparate sources. A blended visibility score obscures critical weaknesses in your digital footprint. In our 172-prompt study across B2B SaaS and consumer tech categories, source distribution varied sharply by engine:
| Source domain | ChatGPT | Perplexity | Google AI Overviews |
|---|---|---|---|
| 45% (78/172) | 0% (0/172) | 29% (50/172) | |
| YouTube | 0.6% (1/172) | 66% (114/172) | 54% (92/172) |
| Semrush | 7% (12/172) | 24% (42/172) | 16% (27/172) |
Reddit represented 45% of ChatGPT citations but zero in Perplexity. YouTube represented 66% of Perplexity citations but under 1% in ChatGPT. Overall, 11% of commercial prompts shared zero common sources between engines.
This proves that winning visibility in ChatGPT requires different structural formatting than winning citations in Perplexity or Google AI Overviews.
Which one should you choose?
Both tools provide valuable capabilities depending on your organization's specific goals:
- Choose Peec AI if your brand needs broad multilingual tracking across 115+ languages in non-English international markets.
- Choose Peec AI if your primary goal is tracking sentiment trends and your team already has a dedicated content writing staff.
- Choose Visiby if you want an end-to-end platform that identifies citation gaps and delivers finished content to win them.
- Choose Visiby if you want flat, predictable pricing starting at $99/mo with no per-engine add-on fees.
Key takeaways
- Visiby delivers a closed loop: tracking citation gaps down to the paragraph and generating finished content to win missing spots.
- Peec AI is an AI search monitoring dashboard featuring deep sentiment analysis and 115+ language support.
- Our 172-prompt benchmark confirms that AI engines cite different sources, making per-engine tracking essential.
- Visiby prices flat per plan from $99/mo, whereas Peec AI starts at €89/mo with additional fees for extra engine modules.